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Marketing

This guide provides advice on resources for marketing, consumer behaviour and advertising.

2021 Australian Census

The census data from 2021 is easy to search. 

Simply choose Quick Stats or Community Profiles and type in the postcode or the name of the suburb you are looking for.  eg. Milton or 4064. 

To look at data from previous years, use the drop down box to change the census year.

Other Australian statistics

Business Source Complete

Business Source Complete has a number of different country reports available from organisations such as Country Watch, Business Monitor, EIU, and Marketline. 

To find these, go to 'Advanced Search', and browse the indexes by country report.

OECD iLibrary

The Organisation for Economic Co-operation and Development (OECD) has a wealth of statistical information on a huge range of topics:

  • including employment 
  • energy 
  • development 
  • education 
  • health

Alternatively, browse statistics by country.

World Bank

UN data

The UN collects statistical information from member states on a broad range of topics:

  • demographic and social statistics
  • national accounts, finance, labour force, wages and prices
  • agriculture, industry, transport and communications 
  • energy, environment, science and technology 
  • international merchandise trade and tourism.

US Data

United States Census Bureau - Aims to serve as the leading source of quality data about the US people and economy.

  • Business and Industry: Search by sector or special topic. Links to The Economic Census (provides data for every industry every five years) and Economic Indicators.